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Germany is in the middle of an election campaign, and the latest forecasts on the distribution of votes are published almost daily. But does demoscopy also capture the diffuse mood of the population and the often unconscious motivations that tip the scales when it comes to voting?
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This week, the rheingold Institute is publishing a depth psychological election studywhich makes the complex and often surprising considerations in this special situation understandable. Since 2002, we have regularly placed 50 voters on the couch before federal elections and analyzed both the overt and hidden motives that lead to voting decisions. The impact of the candidates and their party campaigns are also examined psychologically.
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On January 30 from 10:00 to 11:00 a.m. we cordially invite you to the digital press conference to our digital press conference. Stephan Grünewald, psychologist and founder of the rheingold Institute, will present the results of the study and provide valuable insights into the mood of society and its impact on voting behavior.
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Moderation: Ismene Poulakos
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Join us on January 30 and bring your own questions.
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Best regards from Cologne,
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