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Today we can draw your attention to three rheingold events. Already next week and on site in Cologne, will host the Markenlounge at the rheingold Institute as part of the Markencamp e.V. on February 29 from 7 pm.
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Under the motto "The Seamless Consumer - catch me if you can! More impact in communication and addressing future generations", rheingold researcher Judith Barbolini will present insights into the consumer of the future in a keynote speech. What characterizes the seamless consumer? "What "language" do you need to speak in order to have a greater impact on future generations? Register here.
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Want to be there that evening? We're giving away two tickets for the brand lounge. Send us an email to kittel@rheingold-online.de with the subject "Markenlounge" by February 27, 2024. Good luck!
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Psychology into UX: using a recent study for the aid organization UNICEF as an example, the rheingold UX team will hold a webinar to illustrate how psychological insights were used to streamline and optimize project pages in order to optimize the added value for visitors and thus promote the decision to donate.
We will present the results digitally on Thursday, March 14, from 11:00 to 12:00. Register here.
Sebastian Buggert, Anna Brand and Daniel Luccas (UX team rheingold) as well as Sandra Oesingmann and Lena Schüren-Hinkelmann (UNICEF) will be presenting.
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Significantly more impact: we are once again organizing a rheingold congress on October 8, 2024 in Cologne. Let yourself be inspired under the motto "Significantly more impact - The new logic of life" and gain important impulses for your business. You will experience exciting presentations and meet interesting guests from leading companies in one of Cologne's trendiest locations.
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We look forward to seeing you at one of the events.
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Best regards from Cologne,
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