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Here is the news from the rheingold Institute. Have fun reading!

👉 Witt study: How the 50+ generation loves in the Netherlands
A generation loves love: the new international Witt study shows how the 50+ generation in the Netherlands is redefining relationships, love and independence. Together with us, the Witt Group has once again taken a deep look into the lives of 50 to 70-year-olds - with exciting differences to Germany.

👉 Interested in psychological training?
The rheingold Academy offers practice-oriented training in the field of depth psychological impact research to become a morphological market and media researcher. In addition to the tools of the trade, the compact study or part-time course offers fascinating insights into our contemporary culture.
The next start date is in October 2025!

👉 6 types of opinion formation
More and more people feel excluded from public discourse or are withdrawing with resignation. What does this mean for our democracy?
A representative study by BLM in cooperation with the rheingold Institute and the team led by Prof. Dr. Birgit Stark (JGU Mainz) shows six types of opinion formation in Germany - and how we can reach those who have already turned away.
Online event: "Connected or disconnected? Who is turning away from the discourse - and how we can bring them back"

👉 S trategy that works - immediately
With Sweet Spot, we develop fluid strategies that are based on psychological insights and lead directly to implementation. Our workshops provide an introduction - compact, practical and implementation-oriented. Find out more about our strategy workshops now.

👉 S tudy on solidarity in Germany
What is the state of the sense of unity in Germany? Why are more and more people withdrawing and what do they long for? Our in-depth psychological and population-representative study commissioned by the Düsseldorf Identity Foundation, which we are presenting to the public at a digital event on May 22, answers these questions.

Best regards from Cologne,
Your rheingold team

rheingold GmbH & Co. KG
Hohenzollernring 103
50672 Cologne
Phone +49 221 912777-44
info@rheingold-online.de
https://www.rheingold-marktforschung.de
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