Thanks to his cultural studies M.A. in media studies, Heiko Schmelz, project manager, displays a distinctly precise power of observation and love for analyzing the little myths of everyday life.
At rheingold, he is appreciated for his good feeling for language and his convincing offer formulations. Cultural and social studies, mostly with a focus on children and young people, change through crises and digitalization, are some of his main areas of interest. Heiko is a cineaste and in his spare time "film agent" at the German Film institute & Film Museum in Frankfurt. There he gives film lectures and leads seminars for school classes.