Admission
A warm welcome to you!
We are delighted that you are here.
We are delighted that you are here.
We are all noticing that the world is changing, dynamics are coming to light that we thought were a thing of the past and an era has dawned in which each and every one of us feels the force of the contradictions and contrasts within and without.
Together with you, we would like to illuminate and understand the new logic of life and provide impulses, creative solutions and inspiring insights through our presentations.
In keynote speeches, workshop sessions and with practical examples, we will address the topics of society, nutrition, consumers, retail and strategy. Always in the context of what this means for your companies and brands.
By focusing on the explicit social crises (climate, migration, corona, shift to the right), a fundamental cultural crisis is being overlooked that will reshape everyday life and society in the coming years. But what new logics, paradigms and ways of life will this profound epochal change bring with it?
Light-heartedness and innocence have been lost when it comes to shopping and eating. Which paths, trends and innovative logics lead from the seemingly Babylonian confusion of people to a pleasurable pragmatism?
The first photo of a black hole is a triumph of science and technology. Black holes and the Big Bang show us the limits of knowledge and measurability and we do not know what happens beyond them. What logic emerges for humanity and the cosmos with the discovery of these fundamental limits and uncertainties? Does this open up new horizons for hopeful action?
Unsettled by the upheaval of the times and fascinated by the many new possibilities, consumers are looking for holistic solutions for their life tasks. This is fundamentally changing their relationship with products, brands and services. Brand and consumer are growing together into a very individual unit. What does this world view of the seamless consumer mean for brands and companies?
What can be learned from the seven deadly sins of brand and corporate strategy development? How can knowledge be successfully transformed into understanding? What does this mean for recommendations for action and strategy?
Secure your Early Bird ticket now at a price of 450 €*. The normal price for the rheingold Congress is 650 €*.
Included in the ticket are keynotes & presentations, workshops, lunch, coffee breaks & snacks as well as the flair of one of the hippest locations in Cologne.
* All prices are subject to VAT and a 2 Euro service charge.
Tickets are sold via Reservix:
The following payment options are available: Direct debit, prepayment, SOFORT bank transfer, PayPal, credit card (Visa, Mastercard, American Express)
The historic industrial hall, which has been developed into an exclusive and unique event location, has a floor area of 975 m².
Puristic, industrial, iconic.
We look forward to welcoming you to Hall/Gate 2 on October 8.
HALLE / GATE 2
Girlitzweg 30
50829 Cologne
We will keep you regularly informed about news on the rheingold Congress 2024.
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